Improve the Costumer Loyalty

Most of salesmen and business people will put costumer as greatest asset. They will always find the way to increase their loyalty to have strong and sustainable growth

The principle to increase loyalty is on value added. If you could give better value for costumers like advice on how to do better business or placed as first priority for service and delivery, They will treat you as a friend not just a regular salesman.

Then salesmen will have advatages like open mind discussion, wish to listen salesmen thought and will gladly help the salesman problem.

Here are the steps to make your costumer loyal:

1. Smile
Smile won’t cost you, and it’s an easy action to do. Always smile to your buyer and costumer then please remembers to shake his hand, it will give a warm friendship to him and bring him to positive thought about you.

2. Remember their Name and mention it during visit
At first visit you have to ask his/her name, and then beginning your second visit you have to call him by his name not just regular call like sir or miss. By doing so your level will increase from regular sales person to someone familiar with him.

3. Not always talk about your product
In early time of visit it is best if you not talking directly to business, it will limited your partnership and he will treat you as a sales person and put the defense up. Try talking something else like your costumer business and major update issue that rise like new primary product or changing in government policy.

4. Put some advice to improve your costumer business
As a salesman you ought to have more than 1 costumer, having lots of costumer is good for benchmarking your costumer success. First learn from costumer who use the greatest percentage of your product and service, and after you have the knowledge about how the run their business using your product and have great percentage from it, you can apply to all your related costumer by giving them advice based on the knowledge you have got from your other costumer.

Increasing your costumer loyalty is not always related with additional investment, doing simple steps like smiling, remember the costumer name, not always talk about your product and give your costumer advice regarding their business will increase your costumer loyalty.